CALENDAR (tentative. all dates are subject to change)
25 JAN W1 IN CLASS: Introductions of class. Review the business “today”. Discuss types of commercial photography. Basic photoshop in class. Set up Blog. What is photography? Studio visit. Assignment: Promo Shoot for your business. Due FEB 8th.
1 FEB W2 IN CLASS: Discuss Lighting studio lighting methods and Commercial Portrait photography. In class: One Artificial Soft light and One artificial hard light. Bring in first round of PROMO work. Discuss self-Promotion Collateral. ASSIGNMENT: Promotional Material - Cards, Mailers, Bio, Logo Due FEB 15th
8 FEB W3 IN CLASS: Promo Shoot for your business Due. Bring first round of promo material. Introduction to photoshop. Discuss Urban landscape location photography. ASSIGNMENT: Location photography- Urban landscape due FEB 22
15 FEB W4 - Promotional Material - Cards, Mailers, Bio, Logo Due. AIGA creative connect Tuesday! Discuss product photograph lighting -Demo basic product photo. ASSIGNMENT: Product photos due MAR 1st.
22 FEB W5 IN CLASS: Location photography- Urban landscape DUE. photoshop masking techniques. Green Screen. Talks Car photography Car lifestyle photography. In class product shots.. ASSIGNMENT: Car photography due MAR 8TH
1 MAR W6 IN CLASS: Product photos due. Demo basic product photo. Discuss ASSIGNMENT: Sports Lifestyle using natural or artificial light due MAR 22
8 MAR W7 IN CLASS: Car photography due. Destination/Location assignment. Create a ten image minimum mini portfolio during your Spring Break-preferably a destination- if you are not traveling it will be for Phx/Tempe or one of the surrounding suburbs. Consider lighting and time of day for shots. ASSIGNMENT: AZ travel - tourism websites Due MAR 29 In class photoshop lab sharpen
15 MAR W8 Spring Break
22 MAR W9 Sports Lifestyle Due. Get acquainted with other capture devices. Lomo, Holga,4X5, Polaroid, and TTL Photography Digital composite demo.Discuss light in fashion photography. ASSIGNMENT: Take fashion portrait with alternative devices due APR 5
29 MAR W10 IN CLASS: AZ travel Due. Photoshop HDR in class Discuss “Landscape” HDR photography in commercial photo and compositing. Discuss digital workflow, best delivery methods, pricing. ASSIGNMENT: HDR Landscape with commercial lifestyle composite. cars people etc. due APR 12
(April 4th and 5th Artwork will be received for the PC 2011 Student Art Exhibit in the new Eric Fischl Art Gallery, ART 231)
5 APR W11 IN CLASS: Alternative devices due. Assignment: Discuss Photojournalism/Wedding/Documentary photography. ASSIGNMENT: Document an event/story. 4-8 images, New media presentation - Due May 3rd. Photoshop skin tone smooth.
12 APR W12 IN CLASS: HDR Landscape with commercial lifestyle composite due. Discuss individual ad campaigns(group). Assign Ad campaign assignment. Assignment: Ad campaign due may 10th
19 APR W13 IN CLASS: Bring in documentary images. New Media Demo.
(april 14th phoenix art museum lecture-PC student art exhibit)
26 APR W14 IN CLASS: Work on Ad campaign in classn
3 MAY W15 IN CLASS: Photojournalism/Documentary due. ASSIGNMENT: Document an event/story. 4-8 images, New media presentation. Portrait in class studio photoshop useful effect in class.
10 MAY W14 IN CLASS: Advertising campaign due. IN CLASS:Final Critique
